Leading global cryptocurrency exchange BingX has announced a partnership with Ultimate Fighting Championship (UFC) renowned fighters Junyong Park and Da Woon Jung, marking its foray into the field of combat sports. This collaboration follows BingX’s recent partnership with Chelsea Football Club, representing another strategic move in diversifying its sponsorship endeavors. The collision of BingX’s “empower traders” philosophy and the fighters’ spirit of “creating their own history” will ignite a tremendous synergy, bridging the world of cryptocurrency and mixed martial arts.
Ultimate Fighting Championship, also known as UFC, is currently the world’s top and largest professional mixed martial arts (MMA) event, with its iconic octagon cage as the arena. South Korean MMA fighter Junyong Park is renowned for his outstanding performance in the UFC middleweight division, setting a record for the most head strikes in a single bout. Similarly, Da Woon Jung from South Korea is a former HEAT light heavyweight champion. Both fighters are admired for their relentless determination and skill inside the octagon.
The spirit of “creating their own history” among the fighters resonates deeply with BingX’s philosophy of “empowering traders.” Just as every cryptocurrency trader constructs their own financial destiny, these two fighters strive to carve their own paths within the UFC. This partnership goes beyond mere sponsorship, representing a profound resonance in shared values of ambition, resilience, and pursuit of excellence. Both BingX and these UFC fighters embody the spirit of unwavering commitment and history-making. Every punch thrown and every trade executed solidifies their personal legacies in their respective domains.
Vivien Lin, Product Director at BingX, expressed anticipation for this collaboration, stating, “Both the world of cryptocurrency and the UFC require the right strategies, immense resilience, and the courage to create legends. Junyong Park and Da Woon Jung have spent years stepping into the octagon, but this is far from their endpoint; it is the beginning of another legend. Each exhilarating battle resembles the challenges cryptocurrency traders face in the unpredictable crypto market. This is not just a mere brand partnership, but a recognition of shared values, proving that everyone has the capability to create their own history.”
Regarding this collaboration, Junyong Park highlighted the similarity between the discipline of UFC fighters and the innovative nature of the cryptocurrency industry. He emphasized the parallels in the pursuit of excellence in technical expertise, fintech, and sports, aiming to expand his personal brand on a global scale. Da Woon Jung, on the other hand, expressed how BingX’s unwavering spirit of innovation in the industry aligns with his relentless fight inside the UFC octagon. He also hopes to expand UFC’s influence through BingX and enhance his personal reputation and influence in the cryptocurrency industry.
BingX
UFC
Further reading:
BingX Finance Introduces Shark Fin with Up to 40% APR
BingX Named Best Cryptocurrency Exchange by TradingView for 2023